Wednesday, July 25, 2012

Knowing "us" and promoting "us" to others

Keep It Local, by Barbara Lawrence – July 25, 2012


Communities are multi-dimensional. There is no one label for our community, just as there is more to each individual than one job. Knowing more about our community helps us to connect and be better ambassadors to the many visitors, entrepreneurs, and business interests in our community. The organizations featured in today's blog are some of the groups connected to and within the Catawba River District. We have our work cut out for us to connect all the community dots. 


The Catawba River is central to our history and development for its connections to early trade routes. The Catawba River District is central to our region's vital resources, nature, and ecological balance. For many years, the river was seen as a divider of county territories. I submit that the river is our center for the 21st century, so knowing ourselves, our resources and our community better is important to our lifestyle. 


The notes below come from these groups' websites. I provide them with the hope that you will explore further and help us build our connections.


The Charlotte Regional Partnership

A nonprofit, public/private economic development organization, the Charlotte Regional Partnership leverages regional resources to market the 16-county Charlotte region. The Partnership’s business development activities position Charlotte USA for sustained, long-term growth, job creation and investment opportunities.

Charlotte Regional Partnership counties
“The Charlotte Regional Partnership has launched a more robust GIS buildings & sites application that enhances the property search experience for site selection consultants and company executives. The updated system quickly and efficiently provides those considering locating or expanding in Charlotte USA with further refined data to help them make more informed decisions.


Now, they can search for properties within a one-, three- or five-mile radius of an address or within specific communities. The program puts the data into context, showing the demographics around the properties, as well as nearby points of interest. Housing and wage information is built in as well, and the search itself is faster and more user friendly. The result is customizable reports that can be bundled to print or email. Data on more than 1,800 properties can be retrieved or sorted using easily navigable technology.”  Check out the Charlotte USA Prospector.

Catawba River District



“The Catawba and its impoundments of Mountain Island Lake and Lake Wylie provide drinking water, recreation and escape for a million people in the Charlotte region and a haven for a broad range of wildlife.”  Visit the Catawba River District.


“The Catawba River District seeks to provide a united voice for protecting and growing the things that make our community special – good schools, homes and jobs; a healthy environment; and vibrant town centers.”  Edna Chirico, Executive Director


Visit Charlotte

Charlotte today is a great urban center.  Urban centers also interact and depend upon regional resources, water, food, activities, and people.  See how Charlotte Travel and Tourism promotes to visitors at its website, charlottesgotalot.com.


A sample of its take on local history for first-time visitors: “Unbeknownst to most, Charlotte has a rich American history steeped in the discovery of gold and the pride of the Scots-Irish settlers. The Queen City was founded in 1769 and named for Queen Charlotte, wife of King George III of England.”


Belmont, NC – "where Southern charm blossoms"



The Montcross Area Chamber provides visitbelmontnc.org to promote Belmont. 


“Surrounded by the natural beauty of rich forests, rolling hills and rambling banks of Lake Wylie and the Catawba River, Belmont beckons a wealth of year-long visitors with varied interests. Once a community where the textile industry served as the lifeblood, Belmont is a burgeoning success story of thriving growth and redevelopment. A picturesque blend of old-fashioned nuances, Belmont offers historical homes, streetlamps, brick sidewalks and the simpler times of 'back then.'


"These are the branches that support a budding business atmosphere of today that embraces the beautiful Daniel Stowe Botanical Garden, arts, culture, shopping and an assortment of fascinations for all ages to enjoy. With its close proximity to Charlotte, you can also take advantage of big city amenities while enjoying a comfortable stay with small city charm.” 
Belmont also promotes many of its community groups on the City of Belmont website.

Visit Mount Holly, NC

Mount Holly has launched a new dynamic promotion for the community at visitmounthollync.com. Here is a sample of what you'll find there.

“Mount Holly is a vibrant and growing City that has maintained its charm as a small Southern town nestled along the Catawba River.

  • Embrace Yesterday – The City welcomes you to Embrace Yesterday when the textile industry was the economic backbone of the area, railroads were the major mode of transportation and the river was harnessed to create power to run the mills.
  • Enhance Today – You’re invited to Enhance Today by walking through a revitalized downtown area whose streetscape has been enhanced with brick sidewalks, planters with greenery and seasonal blooming flowers, tree lined streets, old fashioned lampposts, and benches to just relax, soak up our sunshine and enjoy the day.
  • Explore Tomorrow – Mount Holly invites you to Explore Tomorrow as the River and City join hands to improve the quality of life for its residents. With approximately eight miles of shoreline along the Catawba River, Lake Wylie and Mountain Island Lake, the City may soon be more well known as being the “River Town of the Carolinas”.
Other community groups and websites promoting Mount Holly include:

Our special place

How are we recognized by others who look at visiting our area?  How can be better share the special lifestyle and support our local residents and businesses?



About Barbara Lawrence – Barbara has a background in economic development and real-estate research. Her work has included revitalization of downtown Boone, downtown Gastonia and now Mount Holly. 

No comments: